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Laurent-Perrier pursues this bold creativity by offering a 100% Pinot Noir rosé champagne made by using the maceration technique, while preserving the biodiversity of the Champagne terroir, and going beyond the environmental liability rules and complying with the Viticulture Durable in Champagne and Haute Valeur Environnementale specifications.
Today, more than 50 years after its launching, Laurent-Perrier Cuvée Rosé still amazes us with its enchanting notes and intense red fruits aromas. Its unique champagne serving ritual has been reinvented for the 4th consecutive year. After the “Signature”, “Constellation” and “Safari” robes, Laurent-Perrier reveals the “Butterfly” robe, the ultimate symbol of our respect for nature and the environment.